The woman at the front of the room, closest to me, knew exactly what was going on, was loving every second of it, and was (mostly) silently laughing her ass off. At a recent working session with a client, we…
Blog Archives
Awkward Meetings – Volume I
Tagged with: awkward, customers, meetings, presentations, sales, tradeshows, travel
Posted in Careers, Everything, Marketing
Posted in Careers, Everything, Marketing
Book Report: Zone to Win
“Each zone has its own distinctive dynamics—one for revenue performance in the current year, one for productivity initiatives to foster and fuel that that performance, one for incubating future innovations, and one for taking such innovations to scale. Each zone…
Book Report: Co-Create
“So how do you get on the radar of someone who may not even be in the market for the value you offer? The only strategy you can actually control at this point is to ‘listen louder’ to identify when…
Tagged with: agility, Co-Create, customers, David Nour, Messaging Guide, metrics, partners, passion, Peter Drucker, relationships, transformation
Posted in Books, Leadership, Marketing
Posted in Books, Leadership, Marketing
Book Report: The Confidence Game
“After reading this chapter, you will be intrigued by all of these forays with exceptionalism. But you will remain convinced that you, personally, have already properly taken them into consideration. Your present understanding of yourself and of the world around…
Tagged with: cognition, cognitive dissonance, Eric Knowles, Garry Kasparov, George Orwell, J Frank Norfleet, Jacques Prévert, James Comey, Jay Linn, Jerry Burger, Maria Konnikova, perceptual blindness, persuasion, psychology, Richard Nisbett, Robert Zajonc, Samuel Johnson, storytelling, sunk cost fallacy, Teton Dam, The Confidence Game, Timothy Wilson, Voltaire, Warren Buffett
Posted in Books, Everything, Math and Science
Posted in Books, Everything, Math and Science
Book Report: Lost Science
Ferguson has really done a tremendous job researching her subjects and bringing them to life, including enough detail to make things very vivid without overwhelming the reader, and putting everything into context by explaining the focal scientist’s contemporaries, political environment,…
Tagged with: Benjamin Thompson, biography, Ferdinand Verbiest, history, Jean-Baptiste Chappe d'Autheroche, Johannes Kepler, Kitty Ferguson, Lise Meitner, Lost Science, Maria Sibylla Merian, Mary the Jewess, Milutin Milanković, research, science, storytelling
Posted in Books, Everything, Math and Science
Posted in Books, Everything, Math and Science
Doomed from Inception: The Horizon 2 Gap in the Real World
In case you’re not familiar with The Three Horizons Model of portfolio management, and how it maps to the Growth/Materiality Matrix, here’s a crash course: Horizon 1 refers to current businesses that generate today’s cash flow; investments made here are expected to…
Tagged with: aquisitions, data, Escape Velocity, evidence, Geoffrey Moore, Horizon 2, OutReach, product launches, sales, Sandvine
Posted in Management, Marketing
Posted in Management, Marketing
Book Report: Natural Born Heroes
“For most of human history, the art of the hero wasn’t left up to chance; it was a multidisciplinary endeavor devoted to optimal nutrition, physical self-mastery, and mental conditioning. The hero’s skills were studied, practiced, and perfected, then passed along…
Tagged with: amygdala, Born to Run, Christopher McDougall, Crete, Crossfit, endurance, Eric Sykes, Erwan Le Corre, fascia, fat adaptation, fitness, Georges Hébert, guerrilla warfare, Natural Born Heroes, Parkour, Phil Maffetone, William Fairbairn, Wing Chun, World War 2
Posted in Books, Everything, Sports
Posted in Books, Everything, Sports
Book Report: Mindware
“Society pays dearly for all the experiments it could have conducted but didn’t. Hundreds of thousands of people have died, millions of crimes have been committed, and billions of dollars have been wasted because people have bulled ahead on their…
Tagged with: cognition, confirmation bias, cost-benefit analysis, Daniel Kahneman, Dialecticism, Drunk Tank Pink, effort heuristic, emoji, endowment effect, fundamental attribution error, HiPPOs, ideomotor mimicry, illusory correlation, logic, loss aversion, Matthew Syed, Mindware, mulling, multiple regression analysis, Nautilus, representativeness heuristic, Richard E. Nisbett, Scared Straight, scientific method, spreading activation, status quo bias, sunk cost fallacy, Superforecasting, The HEAD Game, Thinking Fast and Slow, Will Durant, words that work
Posted in Books, Everything, Leadership, Math and Science
Posted in Books, Everything, Leadership, Math and Science
Thinking of a career shift? Here’s how to increase your odds of success…
Every so often people ask me for career guidance. I guess I’ve done pretty well charting my own career path, so far at least, and folks want to know the ins and outs. Well, here’s a shortish post that captures…
Book Report: Escape Velocity
“What if there is some hidden force that is working against your best efforts? What if this force is operating inside your own company, with the full support of your executive team, your board of directors, your investors, and indeed…
Tagged with: asymmetry, Category Maturity Life Cycle, Clayton Christensen, complex systems, Escape Velocity, Geoffrey Moore, Google, HBR, inertia, innovation, portfolio management, provocation-based selling, roadmap, target market initiatives, technology, Technology Adoption Life Cycle, The Innovator's Dilemma, Three Horizons Model, vision, volume architecture, Why Should I Choose You?
Posted in Books, Everything, Leadership, Management
Posted in Books, Everything, Leadership, Management
| How Your Brand Can S… on The Third Age of Marketin… | |
| Book Review: Brainia… on Book Report: Brainiac | |
 | Lee Brooks on Awkward Meetings – Volume… |
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| Book Report: Zone to… on Doomed from Inception: The Hor… |
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